Atlanta Schedule
22 - 23 May 2025
Inspirational talks from leaders in healthcare, user experience, design & technology. Our international speakers will cover a variety of topics in healthcare technology and services. We expect to see a range of other disciplines including product managers looking to improve the experience of their applications and existing designers interested in progressing their careers.
Angeliki Makri
UX Healthcare: Shaping the Medical Industry in 2025
UX Healthcare: Shaping the Medical Industry in 2025,” explored patient-centric design, the evolution from provider-centred to user-focused systems, and the future of UX in healthcare. Angeliki highlighted how inclusive, intuitive, and personalised experiences are shaping a more human-centred industry. As the demand for intuitive, accessible, and personalised solutions grows, this talk explores key trends, challenges, and innovations shaping a more human-centred medical future.
Sharon Secondus
Journey mapping the cultural maternal health experience
This research presentation provides a comprehensive exploration of maternal healthcare through two critical user journey mapping approaches: pre-pregnancy and postpartum experiences. By visualizing the patient’s perspective, we aim to identify, analyze, and transform key pain points, creating a strategic framework that bridges existing gaps in healthcare delivery. The presentation offers a user-centered perspective designed to empower healthcare providers and policymakers in developing more compassionate, responsive, and effective maternal health systems.
Tea Break
Divya Jain
Designing Care Beyond the Clinic: Supporting Caregivers as the First Line of Healthcare
In many healthcare systems—especially in low-resource settings—patients spend only a fraction of their healing time within the hospital. The majority of their recovery happens at home, supported by family members with little to no formal training. At Noora Health, we reimagine this dynamic by transforming patients’ families into powerful caregivers through human-centered design.
I’ll share how UX can transform care beyond clinics—shaping patient and caregiver experiences in under-resourced communities—something I’ve seen firsthand through my work in this space. Through real-world examples of supporting caregivers with the right tools and knowledge, we’ll highlight the role UX can play in advancing health equity.
Abby Olivier
From Designing for Patients to Understanding My Risk: How a Genetic Risk Project Led Me to Learn About My Family’s Cancer Risk
What started out as research for a work project about genetic counseling and cancer risk assessment led me to explore and deeply understand my family’s history of breast cancer, my personal risk assessment and my recommended screening options. Come along for the ride and learn about my experiences! Cancer screening saves lives by detecting diseases early when they’re most treatable. This presentation is important because it highlights the real-world impact of understanding genetic risk and screening options. By sharing my personal and professional journey, I hope to inspire better design solutions that empower patients to take charge of their health, ensuring screening tools are accessible, clear, and supportive for those navigating critical decisions.
Lunch Break
Emilia Rybak
Behavior Design & UX: Key Behavioral Concepts Every UXer Should Know
Most UX professionals know that for user experiences to be effective, we must go beyond usability and aesthetics, and actually design around the behaviors we want to drive. However, behavior design continues to be an underutilized skill in the healthcare UX space. From my years of consulting work, I’ve distilled my knowledge into a few key behavioral concepts that every UX professional should know when designing healthcare experiences.
Closing
Aishwarya Suresh
From Constraints to Creativity: Overcoming Regulatory Challenges in Healthcare UX
As UX Designers in MedTech, we play a critical role in the advancement of our devices and software solutions. However we are bound by various constraints within our own organisation – Human Factors engineering, Requirements engineering, Quality, Med Safety, development teams and others. So how do we bring everyone on the same page, energize the team, and get them to support our UX initiatives? Participants will learn to– Start building confidence early, further the agenda of critical partners, and creating a culture of taking calculated risks.
Maria Ines Zelaya
From Resistance to Trust: The BRIDGE Canvas for Successful AI Adoption in Healthcare
AI in healthcare should support clinicians, not replace them—yet adoption remains a challenge. At Digital Scientists, we developed The BRIDGE Canvas, a structured yet flexible framework that helps UX professionals and healthcare teams navigate AI integration responsibly. Informed by our work integrating AI into the MDS process with CommuniCare, this framework ensures AI adoption is trustworthy, transparent, and aligned with human workflows. It provides a roadmap for identifying pain points, balancing automation with human oversight, and designing AI interactions that truly enhance clinical decision-making. This talk explores how UX research, systems thinking, and human-centered design can drive AI adoption that works for people—not against them.
Tea Break & Networking
Missy Roode
Claudiane Philippe
One size does not fit all: Adapting UX to the needs of aging chronic condition patients
The aging population is growing dramatically and they have unique needs that set them apart from other patient groups. For example, chronic conditions become more common with age. Thoughtful UX can reduce the burden on both providers and patients and allow more autonomy in the healthcare journey. In our work, we find an increased need to consider this demographic first in order to make sure our experiences work for everyone.
Bre Gentile
Measuring Success: Evaluating the Impact of Patient-Centric Initiatives
This presentation addresses the pressing need to move beyond the mere implementation of patient-centric frameworks in healthcare. It delves into the critical aspect of evaluating their effectiveness and provides strategies to persuade stakeholders to sustain their support based on tangible outcomes and evidence of impact. Learn to measure the impact of patient-centric initiatives in healthcare. Discover key metrics and evaluation methods for success in a 60-minute presentation.
Lunch Break
Anna-Zsófia Csontos
Behavioral Design and Motivational Interviewing for a CGM Companion App
At UX Studio, we designed a companion app concept supporting continuous glucose monitor (CGM) users—particularly pre-diabetics, at-risk individuals, and health-conscious users new to this technology. We conducted 12 in-depth interviews using Motivational Interviewing techniques and with behavioral journey mapping, uncovered the psychological and structural drivers behind successful glucose management. This approach revealed insights that traditional interview methods might miss, especially regarding how users make sense of their glucose data over time. In this talk, I’ll show how these insights helped us to create Glide, our behaviorally informed app concept that empowers users to connect lifestyle choices with glucose stability. This case study illustrates the power of putting behavior at the center of the UX process in healthcare and how Motivational Interviewing can deepen qualitative research outcomes.
Amy Heymans
Designing for Dignity - A Human-Centered Approach to Systems, Ethics, and Impact.
In an age of accelerating technology and complex systems, how do we ensure our work uplifts rather than diminishes the human spirit? This talk explores “Designing for Dignity” as a guiding philosophy rooted in human-centered design, ethical responsibility, and inclusive innovation. Drawing from personal experience—including caring for a loved one in hospice—and decades of work at the intersection of health, ethics, and social impact, Amy will share a practical framework for embedding dignity into systems, services, and policies. Together, we’ll examine how design can be used to reduce harm, promote respect, support individual goals, inspire hope, and infuse joy—even in the most challenging contexts. We’ll consider how futures thinking, systems thinking, and participatory practices can create more equitable outcomes, and how business itself can evolve to reflect values of compassion and shared responsibility. This session is a call to action—for every designer, leader, and changemaker—to bring love, ethics, and human worth to the center of our work.
Closing