Leemor (lee-MORE) serves as the Associate Director of Product Design at Memorial Sloan Kettering Cancer Hospital in New York City, where she oversees UX for digital initiatives associated with clinical trials. She has spent the last eight of her 13+ year UX career specializing in healthcare and advocates for the value that human-centered design can bring to the healthcare industry. Prior to her current role, she led UX for Watson for Oncology at IBM and previously worked in the education, insurance and finance industries. Leemor holds a dual degree in Computer Science and Business, specializing in Human Computer Interaction from the University of British Columbia. She has presented at SXSW, HXD, and ISPE, and has published work in ASCO, AACI, and UXPA. She currently lives in Brooklyn, NY, and enjoys music production, scuba diving and snowboarding.