Jason Brand is Co-founder of Usedge and a practitioner-turned-builder who spent years running user research inside regulated environments before deciding the infrastructure itself was the problem. With a background spanning UX research, design operations and ResearchOps at organizations like Biogen, Proximus and Syensqo, he has a rare ability to speak both the language of researchers in the field and the language of product and business leaders who need evidence to move fast without breaking trust.
Jason believes researchers and designers are in a unique position in the age of AI, not just to adapt, but to lead. By collapsing the distance between evidence, design and creation, they become the most complete product thinkers in the room.
His bet is simple: the researchers and designers who learn to build will define what great products look like next.