With 8 years of digital agency experience, Ilayda decided it was time to start designing for good. She is now a UX Lead at Digizorg, a startup founded by Erasmus University Medical Center, where she works on an innovative patient app. As a UX professional, Ilayda’s mission is to truly listen to users and translate their needs into impactful solutions. This drives her to learn and adapt every day, whether she is diving into AI, experimenting with speculative design, or stepping into the role of a doctor’s assistant for a day. She contributes to a future where people have full control over their health, and healthcare providers are empowered with the best tools to excel in their profession.