From an omnichannel strategy for a product launch to a behavioural change programme for patients, Angel has a proven track record in using digital engagement to move the needle on business objectives. Her clients have included the world’s largest pharmaceutical companies as well as household brands. Her passion is to design valuable experiences in healthcare using the most exciting new technologies, such as AI and new opportunities in XR and the metaverse, with a focus on connecting the dots between design and patient outcomes.

Angel is the CEO of Locomotion, a company that is pioneering the intersection of AI and experience. She has over 20 years’ experience in turning insights into experience strategy to create innovative outputs with high engagement for patients and HCPs as well as measurable results for healthcare organisations.