What can digital tools mean for the healthcare organisation of tomorrow? What are opportunities for digital innovation? During this session Floor van Riet (UX Lead) examines how you, as a care organisation, can meet the digital needs of patients and their loved ones in a distinctive way. He will also consider the digital trends and developments of 2020, including chatbots, conversational interfaces, API-first and content marketing. With real-life examples from Dutch platforms Kanker.nl, Thuisarts.nl, Jeroen Bosch Hospital and many others.